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Sparkling Water and Soda: Worse Villains Than Bottled Water

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Date: 
22 October, 2008
Subtitle: 
SodaStream Home Soda Makers Are the Solution to Tide of Plastic and Aluminum Waste
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NEW YORK, PRNewswire - Attention toward the environmental impact of bottled water has increased as we drown in plastic bottles, but what about soda and sparkling water? The average American consumes 24.6 gallons of soda more than bottled water each year.

 

NEW YORK, PRNewswire - Attention toward the environmental impact of bottled water has increased as we drown in plastic bottles, but what about soda and sparkling water? The average American consumes 24.6 gallons of soda more than bottled water each year. From production to packaging to transportation and finally to the dismal rate of recycling, our carbonated drinks pose unnecessary risks to our planet.

SodaStream has introduced an effective (and delicious!) solution for eco-conscious consumers who want to reduce their environmental footprints and live their values - the SodaStream home soda maker. Using tap water and a home soda maker, consumers can enjoy fresh, fizzy sparkling water in seconds. They can also add their choice of SodaStream syrup or other flavoring to make regular or diet soda pop in over 25 flavors.

The average American consumes over 600 cans or bottles of soda and sparkling water each year, adding to the flood of plastic bottles and aluminum cans clogging our streets and landfills. The Container Recycling Institute estimates that only 45% of aluminum cans and 33% of plastic bottles are recycled, resulting in over 103 billion bottles and cans being littered and tossed away this year alone.

"Some imported sparkling waters travel thousands of miles to reach the United States. No wonder some of them cost over seven dollars per gallon," said Kristin Harp of SodaStream USA, the company that makes SodaStream products. "With awareness of the environmental cost of plastic bottles, Americans need to kick their bottled soft drink habit and make their soda and seltzer at home," she continued.

In addition to reducing bottles and cans, using a home soda maker cuts way down on the transport and manufacturing costs associated with store-bought soda. Not only does the shipping of soda and sparkling water emit large amounts of greenhouse gases, but mining aluminum ore and producing petroleum-based plastic are energy intensive and environmentally destructive processes. Each year, the aluminum industry uses more energy than the entire continent of Africa to mine and smelt aluminum. It takes 1.5 million barrels of oil to produce enough plastic for beverage bottles each year -enough energy to power 100,000 cars for one year.

A solution is needed. Green consumers across the world are turning to home soda-making machines as the answer: one in three German households and one-fifth of Swiss households are now making their carbonated beverages at home. The convenience, environmental benefits and great taste of SodaStream beverages are now available to consumers here in the United States. "Now you can get your soda fix and be green by using a SodaStream machine, which - by the way - use no electricity or batteries, only aluminum carbonators that are returned to us and reused," added Harp.